Customer Testimonial Videos
Customer testimonial videos are the quickest way to earn the trust of new customers or donors by sharing the stories of existing ones.
BROADCAST YOUR SUCCESS STORIES
Convincing prospects or donors that your service or program is the right choice for them can be challenging. Customer or donor testimonial videos allow you to share the real-life stories of people who have “taken the risk” of working or donating with you and had incredible experiences.
Let your customers or donors do the talking.
AUTOMATE YOUR SOCIAL PROOF
Build trust at scale.
The strongest marketing a business or non-profit organization can have is happy customers or donors. Capturing these stories on video once allows you to show the world why you’re the right choice on autopilot, around the clock, without you needing to be there.
How can this help my business or non-profit?
Your ideal customers or donors likely have dozens of companies or non-profits to choose from in your market or industry. Customer of donor testimonial videos can help you make it clear to them that you’re the right choice. The thing is, most people have something holding them back from taking action and contacting you- an objection or hesitation that your existing clients or donors likely had, too. Hearing from others with a similar story does more to build trust in the decision-making process than hearing directly from you. We created a framework to make our customer testimonial videos feel like recommendations from friends, rather than sales pitches from your business or non-profit.
Who's the target audience?
The target audience for a customer or donor testimonial video is any prospect or donor who is considering doing business with you or donating to you. These videos work best when the success story being highlighted resonates with your ideal customer or donor personas, so we recommend creating multiple testimonial videos to address each customer’s or donor's needs and concerns. We’ll work together to nail down who your target customers or dononrs are, and which success stories will be the most effective to share.
How can I use this video?
Customer or donor testimonial videos do the heavy lifting of attracting the right clients or donors, earning their trust quickly, and sharing the outcomes they can expect- all before getting on a call or into an appointment. We work with you to determine the key touch points in your marketing funnel and sales or donation systems where adding customer or donor testimonial videos will make the strongest positive impact on conversions. Besides featuring these videos on your website and social media, they can be used in a variety of more direct ways, like email campaigns, QR codes on print media, and quickly accessible social proof for your sales reps. Spend more time doing what you do best, and let the customer or donor testimonial videos go to work for you.
Emotion plays a huge role in purchase o donation decisions. We highlight real customer or donor stories to use in your sales or donation process.
Customer or donor stories are one of the most effective sales & marketing or donation assets. We capture them once to share at scale.
Capture and share the positive impact you’ve made in the lives of your best customers or donors, from their perspectives.
Draw in the right people and repel the wrong ones. Use video to quickly build connections with your ideal customers or donors.
SOME OF OUR RECENT
Customer Testimonial Videos
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"Extremely professional".
"Damon is an artist in his craft, very creative but at the same time extremely accommodating to the needs and wants of his clients. For outstanding quality at a great price, I highly recommend Purpose Video Services, you will have an outstanding product and experience."
- Eric Strong, Los Angeles County Sheriff Candidate
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"I highly recommend Purpose Video Services!".
"Damon did a great job and was very professional. I always feel uncomfortable doing videos, but he made it seem so easy! He really works hard to give you a finished product that you are happy with and he is proud of."
-Alysia Borgman, D.D.S. -Doctor of Dental Surgery
FILM ONCE, USE EVERYWHERE
Uses for Customer Testimonial Videos
Customer or Donor Testimonial videos are a versatile marketing tool that can be used in a variety of ways to attract ideal customers or donors, build trust quickly, and establish market authority. Here are nine ways to get the most out of your customer or donor testimonial videos:
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Website testimonials
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Social media marketing
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Email signature
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Recruitment or Dontation tool
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Trade show promotion
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Product launch
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Brand repositioning
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Investor or donor pitch
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Media & PR
FUEL ON YOUR CONVERSION FIRE
Boost your conversion rate up to 80%
Research has shown that including video on a website or landing page can improve conversion rates by up to 80%, as videos can capture the attention of viewers and convey information in a more engaging and memorable way than text alone.
CUSTOM TAILORED FOR YOUR NEEDS
Brand Story Packages
Our custom-tailored video packages offer a powerful and efficient way to create engaging brand story videos that can help you stand out more easily.
📍 100% on-location
We pride ourselves on shooting our customer or donor testimonial videos on-location, giving an authentic look at your real customer success stories.
🔍 Strategy Focused
Our approach is strategy-focused, ensuring that each video we create has a purpose in our clients’ existing marketing funnels and sales systems.
🎨 On-Brand Design
Our team ensures that every customer or donor testimonial video we create aligns with our clients' brand identity guidelines, values, and messaging.
✅ Scalable Projects
We’re ready to scale projects according to the goal at hand, big or small. Our goal is always to maximize your impact as efficiently as possible.
Trusted by small and large brands...
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And more.....
HERE ARE SOME OF OUR MOST
Frequently Asked Questions
Do you have more specific questions pertaining to your company or non-profit organization's video production needs?
Can you make a video to promote my company?
What if I don't know which type of video I need?
Before ever starting a video project, we make sure we understand how your business or non-profit organization operates so we can recommend the videos that will make the most impact for you. All of the top video production companies will create what you want, but we like to stand out by thinking like a digital marketing company- we create what you need.
How much does video production cost?
How long does a video project take?
Before ever starting a video project, we make sure we understand how your business or non-profit organization operates so we can recommend the videos that will make the most impact for you. All of the top video production companies will create what you want, but we like to stand out by thinking like a digital marketing company- we create what you need.
Can you develop our strategy?
What cities do you film in?
Besides our Los Angeles video productions, we film our video projects anywhere in the southern and northern California areas. We also love serving clients nationwide, so we offer travel packages for projects outside of the local market. We also have a network of strategic partners to offer video production in cities across the US.